The Brand
Wanting to stand out in the hair industry means being committed to quality hair and providing good user experience. Jorie Hair is dedicated to delivering easy to use realistic hair extensions that cater to our customers needs. Being a black owned female led brand allows us to understand the challenges that can arise when it comes to extensions for protective hairstyles. Our brand is very feedback driven, we are constantly looking for ways to improve through data provided by our customers and hairstylists.
Our belief is that you should be able to achieve a professional finish with your hair whether you are doing it at home or in a salon. We are passionate about helping you look and feel your best. Whether you're a stylist looking for the best hair extensions for your clients or looking to enhance your natural beauty with locs, twists, braids and hair accessories.
The Story
In a world filled with beauty supply stores both in person and online, finding decent hair for faux locs and twists can be a challenging quest. I know this firsthand because, like many of you, I have scoured those aisles and websites in search of the perfect extensions for my protective styles. The frustrating truth I encountered was that most of the options available were subpar. Also the store staff lacked the knowledge to guide me because they had never experienced these products themselves aswell as a lot of the stores not being black owned.
This is where my journey began. I embarked on a mission to change the status quo. It began with selling hair that I had manufactured to friends, family, and a few curious souls on social media.
I realised that true transformation in the industry required more than just selling hair. It demanded a commitment to enhancing the user experience.
I began designing a unique line of handmade products, meticulously crafted to align with your needs and desires. These extensions had to be more than just hair, they had to be easy to install, gentle on the scalp (because some scalps are sensitive to synthetic hair), and accompanied by step-by-step tutorials to guide you through the installation process.
But our commitment to you didn't end with the installation. It extended into a sustainable, circular practice. We introduced our Hair Recycle Program, providing an eco-friendly solution that allowed you to recycle your used extensions, closing the loop and reducing waste in the process. Reflecting our commitment to sustainability.
I understand the struggles, frustrations of our customers because I have been there myself. Our journey started from the same place, seeking quality hair solutions and not finding them. Today, we are not just a hair brand; we are a partner in your hair styling journey.
- Marjorie A, Founder